iGex Solutions

  What is Virtual Reality? Virtual reality is an artificial environment that is created with software and presented to the user in such a way that the user suspends belief and accepts it as a real environment. On a computer, virtual reality is primarily experienced through two of the five senses: sight and sound. The simplest form of virtual reality is a 3-D image that can be explored interactively at a personal computer, usually by manipulating keys or the mouse so that the content of the image moves in some direction or zooms in or out. More sophisticated efforts involve such approaches as wrap-around display screens, actual rooms augmented with wearable computers, and haptics devices that let you feel the display images. In Technical Terms... Answering “what is virtual reality” in technical terms is straight-forward. Virtual reality is the term used to describe a three-dimensional, computer generated environment which can be explored and interacted with by a person. That person beco

Just because you have a website, doesn’t mean that it is optimized for phones and tablets. While it might require a little extra design work, these reasons for a mobile friendly site make it worth it. People everywhere use mobile devices  to do everything from simple internet searches to purchasing big ticket items and much more. The reason? It’s fast and easy. Consumers in every industry want to connect and get what they’re looking for quickly. If you’re not optimized for mobile, you can’t offer your customers immediate service. It helps you build credibility  with your customers, clients, and influencers in your industry. With a mobile friendly website, anyone who tries to visit your site on a mobile device will have a proper experience, and that will encourage them to see you as a credible resource for information, products and services. It’s becoming a standard best practice . Many websites are mobile-friendly with more and more coming online every day. Responsive web design has ma

Acting as the “face” of your brand, a logo has the power to attract or deter potential new  customers. It is so easy for start-ups and even established companies to skimp out on a  professionally designed logo which can often lead them to need another rebrand to stay  current after a couple of years and/or to not fade away amongst their competition.  These five reasons explain why your logo is an investment rather than just an icon that  "we kind of need to have to look professional." First impressions matter It only takes 7 seconds to form a first impression based on looks. In those seven seconds,  This is an opportunity for your brand to stand out from the crowd and speak to  its target audience.  If you’re a florist, for example, having a strong graphic of a  tiger and a rose as your logo will most likely deter potential clients, unless your  company’s aesthetic is all about selling edgy bouquets to a target audience that  like rock and roll, tattoos and alternative cultur